Dating is an important part of people’s lives, and with a blossoming single senior population, people over 60 are looking for love in creative ways. CBS dives into a senior dating service, 7 in Heaven Singles, founded by Gail Adams, 64, that’s helping those in this age category find someone compatible by catering to their specific needs.

Adams recently held an event on New York’s Long Island, where 24 people between the ages of 50 and 65 showed up for a night of speed dating. By the end of the night, all but one person picked a match.

Adams believes there are so many single, older people now because they’re more likely to walk away from unhappy marriages than the previous generation.

“My mother’s generation and my father’s generation, they were taught, you stay together, you know. And they did stay together,” Adams said.

Between 1990 and 2015, the divorce rate among older adults more than doubled. Researchers said there are many factors, including a sharp rise in women entering the labor market that allowed wives to afford divorce.

Susan Rosenthal, a 72-year-old litigator in New York City, said she wouldn’t have gotten divorced if she couldn’t afford it. She has been dating for 20 years — these days, mostly online.

“Of course, I wouldn’t be doing this if I wasn’t hopeful” about finding love, she said. “And I love meeting people.”

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